GV70 vs Morning comparison

By starting price alone, Morning is ₩40,870,000 cheaper. But price is not everything, so check the highlighted rows in the table below.

GV70 and Morning compared side by side in Cars.

CurrencyUSD KRW EUR

GV70

A luxurious interior and balanced driving performance make it price-competitive against imported mid-size SUVs.

There is no hybrid, so gasoline fuel economy is low, and 2nd-row space is not generous for its class.

A low price in the mid ₩10,000,000 range plus light car tax, toll and parking benefits make running costs very low.

The 76 hp engine and 4-speed automatic lack power at highway speeds, and the interior is tight.

Highlighted rows are where they differ.

Item	GV70Visit site	MorningVisit site
Starting price	≈$41,317.20+ (₩54,730,000)Checked on official page	≈$10,463.30+ (₩13,860,000)Checked on official page
Vehicle class	Mid-size	Mini
Fuel	Gasoline, Electric	Gasoline
Domestic/imported	Domestic	Domestic
Top price	7,580	1,911
Fuel/energy economy	2.5 Turbo combined about 9.0~9.8km/L 3.5 Turbo about 8.3~8.9km/L (external source)	Combined 14.7km/L
EV range	Range of the Electrified model could not be confirmed	-
Power	2.5 Turbo 304 hp 3.5 Turbo 380 hp (based on previous specs)	1.0 gasoline 76 hp
Seats	5	5 (van 2)
Price by trim	₩54.7M~₩75.8M 2 trims 2.5 Turbo Gasoline 2.5 Turbo₩54.7M Electric Electrified GV70 AWD₩75.8M	₩13.9M~₩19.1M 6 trims 밴 트렌디₩13.9M 트렌디₩14.2M 밴 Prestige₩14.5M Prestige₩16.0M Signature₩18.2M GT-Line₩19.1M
Good for	1~3 person households who want a Korean premium mid-size SUV instead of an import	People looking for the cheapest car to run for city commuting or as a second car
Type	Cars	Cars
Category	SUV	Hatchback
Company	South KoreaGenesis	South KoreaKia
Plans
Pros	A luxurious interior and balanced driving performance make it price-competitive against imported mid-size SUVs.	A low price in the mid ₩10,000,000 range plus light car tax, toll and parking benefits make running costs very low.
Cons	There is no hybrid, so gasoline fuel economy is low, and 2nd-row space is not generous for its class.	The 76 hp engine and 4-speed automatic lack power at highway speeds, and the interior is tight.

Prices and benefits may change. Check the official site before you pay.

Prices converted at 1 USD = ₩1,324.63 (2026-10-22). Original price shown in brackets. Taxes as listed by each provider.