Coupang WOW (쿠팡 와우) vs Gmarket Ggok Membership (G마켓 꼭 멤버십) comparison
By starting price alone, Gmarket Ggok Membership (G마켓 꼭 멤버십) is ₩4,990 cheaper. But price is not everything, so check the highlighted rows in the table below.
Coupang WOW (쿠팡 와우) and Gmarket Ggok Membership (G마켓 꼭 멤버십) compared side by side in Shopping and delivery memberships.
Coupang WOW (쿠팡 와우)
Korea's largest shopping membership, bundling free Rocket Delivery shipping, free Coupang Eats delivery and Coupang Play
What is good
- Wide range of free shipping
- Free Coupang Eats delivery and Coupang Play included
- Dawn delivery and free returns
What could be better
- Price rose 58% in 2024, making it a bigger burden
- Locked into the Coupang ecosystem
Gmarket Ggok Membership (G마켓 꼭 멤버십)
Gmarket rewards membership for ₩2,900/mo that gives 5% Smile Cash on purchases
What is good
- Among the lowest fees in the industry
- Rewards at least equal to the fee guaranteed
- Linked with SSG
What could be better
- No shipping benefits
- Cash-equivalent items and others excluded from rewards
At a glance
Highlighted rows are where they differ.
| Item | Coupang WOW (쿠팡 와우)Visit site | Gmarket Ggok Membership (G마켓 꼭 멤버십)Visit site |
|---|---|---|
| Starting price | ≈$5.94+ (₩7,890)Official price | ≈$2.18+ (₩2,900)External source |
| Free tier | Trial only | Trial only |
| Free shipping |
| Not applicable |
| Delivery benefits |
| Not applicable |
| Included benefits |
| When signing up together with SSG7 Club, ₩1,000 each of Smile Cash and SSG Money every month (promotion) |
| Rewards points | Coupang Cash rewards (varies by payment method) | 5% up to ₩200,000 per month, 2% Smile Cash for the ₩200,000 to ₩3,200,000 range, maximum ₩70,000 per month. If rewards are less than the fee, the difference is made up |
| Partner discounts | Sign-up partnerships not confirmed | Discount for joint sign-up with SSG.COM's SSG7 Club |
| Good for | People who often use Rocket Delivery and want to use Coupang Eats as their delivery app too | People who spend ₩50,000 or more a month shopping at Gmarket |
| Type | Shopping and delivery memberships | Shopping and delivery memberships |
| Category | Shopping, Delivery, Groceries, Content | Shopping |
| Company | Coupang Corp., South Korea | Gmarket, South Korea |
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Prices and benefits may change. Check the official site before you pay.
Prices converted at 1 USD = ₩1,327.84 (2026-10-20). Original price shown in brackets. Taxes as listed by each provider.
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