7시리즈 vs Morning comparison

By starting price alone, Morning is ₩138,240,000 cheaper. But price is not everything, so check the highlighted rows in the table below.

7시리즈 and Morning compared side by side in Cars.

CurrencyUSD KRW EUR

7시리즈

BMW 대형 세단, 가솔린/디젤/플러그인 하이브리드.Translation pending

기아 경차 해치백, 가솔린, 2~5인승.Translation pending

A low price in the mid ₩10,000,000 range plus light car tax, toll and parking benefits make running costs very low.

The 76 hp engine and 4-speed automatic lack power at highway speeds, and the interior is tight.

Highlighted rows are where they differ.

Item	7시리즈Visit site	MorningVisit site
Starting price	≈$113,909.55+ (₩152,100,000)Checked on official page	≈$10,379.92+ (₩13,860,000)Checked on official page
Vehicle class	Large	Mini
Fuel	Gasoline, Diesel, Plugin hybrid	Gasoline
Domestic/imported	Imported	Domestic
Top price	20,550	1,911
Fuel/energy economy	복합 10.3~12.5km/L	Combined 14.7km/L
Power	299마력	1.0 gasoline 76 hp
Seats	-	5 (van 2)
Price by trim	₩152.1M~₩205.5M 5 trims Diesel 740d xDrive M 스포츠₩152.1M Gasoline 740i xDrive M 스포츠₩177.4M 740i xDrive M 스포츠 프로₩181.0M 전체 750e xDrive 디자인 퓨어 엑설런스₩202.5M 750e xDrive M 스포츠₩205.5M	₩13.9M~₩19.1M 6 trims 밴 트렌디₩13.9M 트렌디₩14.2M 밴 Prestige₩14.5M Prestige₩16.0M Signature₩18.2M GT-Line₩19.1M
Good for	-	People looking for the cheapest car to run for city commuting or as a second car
Type	Cars	Cars
Category	Sedan	Hatchback
Company	GermanyBMW	South KoreaKia
Plans
Pros		A low price in the mid ₩10,000,000 range plus light car tax, toll and parking benefits make running costs very low.
Cons		The 76 hp engine and 4-speed automatic lack power at highway speeds, and the interior is tight.

Prices and benefits may change. Check the official site before you pay.

Prices converted at 1 USD = ₩1,335.27 (2026-10-30). Original price shown in brackets. Taxes as listed by each provider.